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The McDonald's Summer Chance Bag 2026 is filled with more Pokémon collaboration goodies and free food exchange coupons as an extra treat!

The Pokémon With You charity foundation collaborated with Nakauraya to theme their Wajima pudding and raise money for the Noto Peninsula.

The Pokémon 30th anniversary celebration heats up this summer with a collaboration menu at McDonald's featuring Pikachu and more!

Final Fantasy X celebrates its 25th anniversary in style with exclusive new merch at Square Enix Pop Up stores in Daimaru Tokyo and Shinsaibashi.

Pokemon and Tokyo Banana celebrate a major milestone year together with a brand new Pokemon Tokyo Banana store and goodies featuring Pikachu!

The Dragon Quest Walk x Yoshinoya collaboration part 2 starts out much smoother for patrons but the campaign period is still shortened by a week.

The We Love Gacha shoulder bag is the greatest book purchase a capsule toy fan can make in celebration the 60th anniversary of gashapon machines!

Sonic the Hedgehog celebrates his 35th birthday in style with a rocking concert Sonic Live! A Musical Odyssey of Sonic the Hedgehog only in Japan!

The Godzilla Cream Puff by Beard Papa recreates the iconic Kaiju's jet-black scales with a sweet strawberry surprise inside and are available throughout Japan this summer!

Okami celebrates 20 years with a collaboration at the Capcom Cafe with a menu and merch lineup sure to grant any fan divine blessings.

Zenless Zone Zero launched Operation Yum collaboration with Wendy's First Kitchen in Japan featuring delicious fries and other menu items at select stores.

The Chiikawa x Kura Sushi Collaboration was cancelled almost an entire month early due to employee misconduct in relation to the campaign merchandise.

Sunshine City is the largest mall in Ikebukuro and feels almost like an indoor city with everything it has to offer.

McDonald's Japan is celebrating the 35th anniversary of its Tsukimi Moon Viewing Season menu including limited autumn burgers and sweet treats.

We tried out one of the brand new Pokémon 30th anniversary gacha: a Pokéball shaped projector lights featuring the 3 starters evolved forms.

Tokyo Game Show celebrated its 30th anniversary this year bigger than ever as an unlimited, never ending playground.

The Capcom Store is the best place to find your favorite series from Street Fighter, Resident Evil, Mega Man, Okami, Monster, and much more.

We went to check out the Zenless Zone Zero (ZZZ) Welcome to New Eridu collaboration at Sushiro!

The SEGA Store Tokyo is bursting with unique merch from major SEGA and ATLUS games like Sonic the Hedgehog, Like a Dragon, Persona, and much more.

A wide variety of brand new Persona 5 Royal merch has appeared in Daiso and Seria 100yen shops around Japan. Check out the new lineup and see us try our luck at a few blind merch pulls!